Will this product actually make money?
Most first stores fail on the arithmetic, not the website. Put in your real numbers: what is left per order after product, shipping, fees and refunds, and the return your ads must beat to break even.
A margin you can work with
You keep 55.8% before ads. That is room to test, not a guarantee of sales.
- Left per order, before ads
- €27.32
- Share of net revenue you keep
- 55.8%
- Break-even ROAS (first order)
- 1.79×
- Most a sale may cost to win
- €27.32
Prices that keep a healthy margin on this cost
- Survivable floor (25% kept)€29
- Healthy (40% kept)€39
- Strong (55% kept)€49
Not included: what you spend on ads, your real refund rate, customs or duty, and tax beyond the VAT you enter. Break-even ROAS is the return an ad must beat just to avoid losing money on a first order. This is arithmetic on your numbers, not a forecast.
Got a product that works on paper?
Describe the business in one sentence and Urivo builds the brand, the store and the catalogue. Ask Urivo then checks your prices against real supplier costs.
Build my store